Boot Barn Burlington Grand Opening Weekend
Inside Boot Barn’s Three-Day Burlington Grand Opening:
Three Days of Community, Country, and High-Volume Brand Engagement
Overview
When Boot Barn opened its brand-new Burlington, WA location, they wanted a grand opening that felt lively, welcoming, and rooted in community. Over the course of three days, Fancy Booth partnered with Boot Barn to deliver a high-energy, retail-ready photo booth experience that celebrated their customers, captured thousands of memories, and enhanced the store’s grand opening festivities.
The weekend included a full schedule of activities—caricature artists, a specialty coffee cart, live country music, and a 99.9 KISW radio DJ onsite—which meant the photo booth needed to match that excitement while staying organized, on-brand, and accessible to hundreds of guests.
Fancy Booth provided on-site staffing, instant prints, and a custom Boot Barn photo experience designed to fit seamlessly into the event flow.
Client Goals
✔ Build excitement around the new Burlington location
Boot Barn wanted a grand opening weekend that brought the community together and created buzz both in-store and online.
✔ Offer memorable customer experiences
With many first-time visitors walking through the doors, their goal was to offer multiple fun touchpoints—including the photo booth—that encouraged guests to stay longer and engage.
✔ Branded takeaway moments
Every photo needed to reinforce the Boot Barn brand while providing guests with a high-quality print to take home.
✔ Support a high-traffic, multi-day schedule
The event ran all weekend, requiring reliable equipment, fast turnaround, and consistent service.
Our Approach
Custom Boot Barn Print Design
We created a clean, western-inspired 2×6 print layout that matched Boot Barn’s brand colors and store vibe.
Fast On-Site Printing & Digital Delivery
Our DNP RX1HS printers ensured smooth, rapid prints even during peak crowds. Guests could also send digital copies to their phones instantly.
Full Weekend Coverage
We staffed the booth all three days, managing the flow of guests, keeping area clean, adjusting lighting as the store’s ambient light changed, and ensuring the activation ran flawlessly.
Seamless Integration With Other Activities
The photo booth was strategically placed to complement the weekend’s lineup of activities rather than compete with them. Guests could enjoy caricature drawings, grab a handcrafted coffee, listen to live country music, or check out the 99.9 KISW DJ—all while easily stopping by the booth for a quick session in between. Our fast workflow and friendly on-site team ensured the booth enhanced the overall experience and fit naturally into the event’s flow.
With so many attractions happening at once—coffee station, caricatures, country music, and radio DJ—our booth was designed for quick sessions so guests could enjoy everything the event had to offer.
Event Experience
Day 1: Ribbon-Cutting & Early Crowds
The weekend kicked off with steady traffic from shoppers exploring the new store. Families and country-music fans especially loved the custom western-themed booth and instant prints.
Day 2: Peak Attendance & Radio Energy
With 99.9 KISW onsite DJ'ing live, Day 2 saw the highest volume of guests. The energy in the store was electric, and the booth processed a constant flow of sessions without downtime.
Day 3: Community & Repeat Visitors
Plenty of guests returned for more photos, bringing friends and family. The multi-day format allowed Boot Barn to build momentum and bring customers back into the store all weekend.
Results
📸 Hundreds of guests photographed
We captured a high volume of sessions across all three days—many guests returning for multiple photos.
🎟 Increased in-store engagement
The booth kept customers in the store longer and contributed to the overall weekend excitement.
🔁 Repeat visitors
Because the event lasted the full weekend, many customers came back with new friends to take more photos.
🎨 Fully branded experience
Every print served as a Boot Barn keepsake, reinforcing brand identity long after the event. Watermarked photos on the gallery as well.
Why This Activation Worked
Multi-day staffing + reliable equipment ensured smooth performance even during peak traffic. ✔️
High-quality prints gave customers a tangible memory to take home. ✔️
On-brand design helped Boot Barn showcase its identity throughout the event. ✔️
Fast guest flow matched the pace of a busy retail environment. ✔️
Synergy with other activities (DJ, coffee, caricatures, live music) created a festival-like atmosphere. ✔️
Ready to Elevate Your Next Grand Opening?
Whether you’re launching a new retail space, hosting a multi-day promotional event, or creating an interactive activation for your brand, Fancy Booth provides high-quality, reliable, and fully customized photo booth experiences tailored to your goals.
👉 Contact us to bring your event to life.
